About me

A results-oriented professional with solid experience in digital marketing, content creation, customer service, telemarketing, and administrative support. I possess a strong understanding of customer behavior and market trends, enabling me to craft strategies and content that drive engagement and business growth. With excellent communication skills, analytical thinking, and a commitment to delivering measurable results.

Experience

Digital Marketing Specialist
Kcal Life

Dubai, UAE | April 2025 – Present

• Develop and execute digital marketing strategies across social media and online platforms to enhance brand visibility and engagement.

• Create and curate compelling content that communicates KcalLife’s mission of health, freshness, and quality through storytelling and visual creativity.

• Collaborate with design and content teams to plan and implement campaigns, promotions, and brand initiatives.

• Write engaging social media captions, suggest creative ideas for posts, and ensure alignment with brand tone and marketing goals.

• Utilize customer insights and feedback to shape authentic marketing content and improve audience targeting.

• Monitor campaign performance, engagement metrics, and content effectiveness to support data-driven marketing decisions.

• Participate in brainstorming sessions to generate innovative digital ideas that promote KcalLife’s healthy living message and drive community growth.

Founder and One Man Crew
Personal Online Brand Start-Up

Dubai, UAE | Jan 2023 – July 2025

• Designed and launched data-driven advertising campaigns on Meta platforms, achieving consistent increases in customer acquisition, engagement, and sales revenue.

• Established and nurtured partnerships with local vendors and delivery providers, improving logistics efficiency and reducing operational costs.

• Built and maintained a customer-centric brand identity, boosting retention rates and fostering repeat business.

• Applied advanced campaign optimization techniques such as A/B testing, audience segmentation, and analytics to maximize ROI.

• Delivered end-to-end management of inventory, customer inquiries, and order fulfillment, ensuring seamless e-commerce operations.

• Monitored key performance indicators (KPIs) to drive continuous improvement and align business goals with measurable outcomes.

Digital Marketing Specialist
Dot Spot Lights

Dubai, UAE | Jan 2024 – March 2025

• Planned and executed targeted ad campaigns across Meta platforms, utilizing advanced audience segmentation to maximize ROI and brand visibility.

• Conducted A/B testing to optimize creatives, ad copy, and audience targeting, driving improved campaign efficiency.

• Collaborated with creative teams to develop visually appealing and high-performing content tailored to Meta platform requirements.

• Managed cross-channel media efforts, ensuring seamless integration of campaigns across Facebook, Instagram, and WhatsApp.

• Moderated and engaged with audiences on social media platforms, fostering positive customer interactions and strengthening brand reputation.

Digital Marketing Specialist
Sports Excitement

New York, USA | Seasonal Project | May 2023 – Jul 2024

• Designed and implemented data-driven marketing strategies, resulting a notable increase in online engagement across key platforms.

• Partnered with UX/UI designers and creative teams to produce visually compelling, user-focused content for social media campaigns.

• Facilitated seamless project execution by participating in regular status meetings, monitoring deliverables, and identifying areas for campaign improvement.

• Enhanced team productivity by taking ownership of assigned tasks and introducing workflow optimizations for faster delivery.

• Expanded knowledge in digital marketing analytics, social media trends, and campaign optimization strategies through hands-on participation in collaborative projects.

Telemarketing Specialist
Etisalat UAE

Dubai, UAE | Mar 2022 – Oct 2023

• Generated and qualified leads, ensuring a high-quality sales pipeline that consistently exceeded sales quotas.

• Leveraged advanced CRM tools to streamline customer data management and ensure seamless prospect follow-ups.

• Applied data-driven insights to optimize funnel management, increasing prospect conversion rates.

• Enhanced customer engagement by tailoring product presentations to align with customer needs, driving sales growth.

• Conducted in-depth competitor analysis and market intelligence to refine product positioning and maintain a competitive edge.

• Increased customer satisfaction scores by effectively addressing concerns and delivering personalized solutions.

• Utilized strategic selling techniques to align solutions with customer pain points, maximizing retention and repeat business.

Order Taker
PepsiCo

Cairo, Egypt | Oct 2021 – Feb 2022

• Executed end-to-end order management processes, ensuring on-time delivery and operational accuracy.

• Optimized sales pipelines by analyzing order trends and implementing efficient workflows to boost conversion rates.

• Developed and delivered training programs to upskill team members, ensuring compliance with operational standards.

• Generated actionable data insights through detailed reporting, enabling sales forecasting and strategic planning.

• Leveraged SAP and SalesBuz expertise to improve process automation, reduce errors, and enhance operational productivity.

Supervisor’s Delegate
Vodafone Ireland

Cairo, Egypt | Jan 2021 – Sep 2021

• Achieved a 30% reduction in escalation resolution time, enhancing customer satisfaction.

• Increased team performance by 25%, consistently meeting and exceeding KPIs.

  Implemented targeted coaching programs, resulting in a 20% decrease in error rates.

• Successfully resolved 95% of internal team requests, contributing to improved team satisfaction and workflow efficiency.

• Reduced system downtime by 50% through effective troubleshooting and technical issue management.

• Enhanced operational efficiency, leading to a 15% improvement in overall workflow.

  Increased employee retention by 10% by fostering a supportive and high performance environment.

• Elevated customer satisfaction scores by 20% through the streamlining of operational processes.

Customer Care Specialist
Vodafone Ireland

Cairo, Egypt | Nov 2019 – Jan 2021

• Led call management optimization, driving sales growth by effectively addressing customer needs and securing recognition as a top performer in customer service and achieving sales targets during Q1.

• Consistently achieved exceptional KPI performance, utilizing data analysis to resolve customer complaints and earning recognition as the top-quality achiever for maintaining high standards.

• Developed and nurtured strong client relationships, improving customer retention rates and contributing significantly to the long-term success of the account.

• Applied advanced proficiency in CRM systems to enhance team productivity, streamline workflows, and improve customer service outcomes, maintaining high service standards.

• Demonstrated strict adherence to compliance guidelines and completed mandatory training programs, reflecting a commitment to corporate excellence and continuous improvement.